Star Power is an entertainment marketing agency that counsels and connects brands with entertainment, sport, music, fashion, beauty talent, influencers and content. They were acquired by Real Chemistry.
Our team was tasked with concepting social activations that would create a buzz to help advertise Ketel One Vodka. The concept that I envisioned was donned the Ketelvator Experience, which was an opportunity to elevate people’s reactions with Ketel One with a one-of-a-kind, exclusive, shareable experience within a virtual elevator when entering a speakeasy.